AlphaMailer - An on-line mass E-mailing Service
check out
http://support.alphasoftware.com/Wha...tm#AlphaMailer - An on-line mass E-mailing Service
We have partnered with a specialist company to offer (through Alpha Five v9) world class distribution and tracking of custom emails to data residing in an Alpha Five v9 database.
Benefits
Connect to Alpha Five databases in real time
Extremely reliable and distributed e-mail deliverability
AlphaMailer is the only e-mail service provider that has built a distributed, rather than centralized, network of e-mail senders across the world. Our farm of e-mail servers is distributed across eight data-centers spanning the globe, with each data-center on a different IP subnet. This architecture allows for complete fault-tolerance and redundancy across our SMTP e-mail senders. Additionally, AlphaMailer personnel review SMTP log files on a daily basis to ensure optimal deliverability of our customers' e-mail messages, we develop and maintain relationships with ISPs, and participate in a wide variety of whitelisting programs (AOL, Yahoo!, Juno, Bonded Sender, and more) [more details below].
The most granular tracking, down to the recipient level
AlphaMailer's reporting module tells you who has unsubscribed, bounced, replied, forwarded, opened, and clicked through to your web site on a per e-mail campaign basis. Additionally, extend our click-tracking feature into your web site with our Web Site Activity Tracking feature by adding one line of code to each page in your site. Then you can track an e-mail recipient's movement through your web site after clicking a link in an e-mail message. This allows you to truly capture "conversions" of prospective customers into buyers.
24 hour support
24 hour emergency support is available to all customers
100% branding control of your e-mails
Your e-mails are from you, not us, so you will never see a "Powered by AlphaMailer" footer or tagline appended to the bottom of your e-mails. You are in full control of the look and feel of your e-mails. You can even control where CAN-SPAM requirements like an unsubscribe link and your postal address go, so that even these elements can be fully integrated into your e-mail's design. Additionally, you can even brand the tracking domain (the domain used for open tracking and click tracking) so that our domains don't appear anywhere within the body of your e-mails.
The most advanced HTML editor we could find
To help you compose HTML e-mails, AlphaMailer includes a powerful browser-based HTML editor that supports such advanced HTML capabilities as Cascading Style Sheets (CSS), real-time spell checking, a Microsoft Word document cleaner, and one-click buttons to insert CAN-SPAM compliant footers, unsubscribe links, and forward-to-friend links [More details below]
The most advanced personalization capabilities possible
Basic personalization allows you to substitute field names for values. For example, if you have your subscribers' First Names, you have each e-mail you send begin with "Dear [First Name]" where each recipient will see his or her first name. More advanced personalization allows you to define custom content for each recipient based on their profile. You can insert IF-THEN statements in the body of your e-mail to say, send a tennis promotion to your tennis customers and a basketball promotion to your basketball customers, and a generic store promotion to everybody else. In fact, you can script your e-mails for the most one-to-one personalization with your customers. Additionally, you can send to just those recipients that have exhibited a certain behavior in the past. Want to send to only those members of your list that clicked a certain link in last week's e-mail? No problem. And lastly, you can program your e-mails to pull in content in real-time from your web site.
Specify all properties of your e-mail message, down to the header level details
Along with typing in a subject, message body, and defining who your e-mail will be going to, you can also set these properties of your e-mail message:
� Request Return Receipt
� Priority of Message (Low, Medium, High)
� Line Length for Wrapping
� Content Transfer Encoding
� Character Set (including all ISO formats)
� A custom reply-to address
� Up to 20 file attachments
Foreign language capabilities
AlphaMailer fully supports foreign language and double-byte character sets, allowing you to send both plain text and HTML e-mails in virtually any foreign language. Here is a list of supported character sets in AlphaMailer:
US-ASCII, ISO-8859-1, ISO-8859-2, ISO-8859-3, ISO-8859-4, ISO-8859-5, ISO-8859-6, ISO-8859-7, ISO-8859-8, ISO-8859-9, windows-1250, windows-1251, windows-1252, windows-1253, windows-1254, windows-1255, windows-1256, windows-1257, windows-1258, UTF-8 (Unicode), Big5, ISO-2022-JP, EUC-KR, korean
---------------------------------------------------------------
More about whitelisting
Organizations are often concerned that their legitimate e-mails will not get through to their recipients. Due to the immense volume of spam on the Internet, many networks have setup filters to reject e-mail that might be spam. To combat this, AlphaMailer takes many proactive measures to ensure our customers' e-mails get through to their recipients, and that these e-mails aren't falsely identified as spam. Below are some of the ways we ensure optimal e-mail deliverability.
1. Participation in whitelist programs
AlphaMailer currently participates in several whitelist programs which helps ensure our customers� e-mails are delivered to their recipients� in-boxes. AlphaMailer has whitelisting agreements with AOL, Juno/Netzero, AT&T Broadband, Comcast, and participates in third-party whitelisting programs such as R Return Path's Sender Score Certified program.
2. Staying off e-mail blacklists
A controversial, yet still widely used method of spam filtering is subscribing to one or more publicly available e-mail blacklists. Blacklists contain IP addresses of companies that are known to have a record of spamming. AlphaMailer aggressively monitors DNS based blacklists and takes proactive measures to protect its IPs from being listed.
3. Publishing Sender Policy Framework (SPF) Records
AlphaMailer publishes Sender Policy Framework (SPF) records for not only the domain AlphaMailer.com, but for the domains we host on behalf of our customers. SPF is an open standard that fights e-mail address forgery and makes it easier to identify spam, worms, and viruses via records in the Internet Domain Name System (DNS). Customers using their own branded domains in the From Line of their outbound e-mails are encouraged to publish SPF records within their own DNS servers. AlphaMailer's support team is available to assist in the composition of the appropriate SPF records. For more information on SPF, please see http://spf.pobox.com.
4. Signing e-mail messages with DomainKeys/DKIM
These two technologies validate a sender's identity and ensure that an e-mail message is unaltered in transit from sending server to receiving server. AlphaMailer signs all e-mail campaigns using a AlphaMailer.com From Address with DomainKeys and DomainKeys Identified Mail (DKIM), to ensure optimal deliverability to receivers that authenticate messages based on these technologies, like Yahoo! Mail and GMail. Additionally, AlphaMailer provides the tools to and instructions for you to set up DomainKeys/DKIM for your own domain if you do not use a AlphaMailer.com From Address. For more information, see the document: DomainKeys and DKIM Signing with AlphaMailer
5. Responding to each spam complaint individually
Even though our customers send legitimate e-mails that conform to our anti-spam policies, that doesn�t mean that recipients don�t complain. Sometimes a recipient may forget that they signed up for a particular list. Therefore, all spam complaints that are reported to us are responded to individually. We begin with an inquiry to the customer as to how the address in question ended up on the list. After obtaining the relevant information from our customer, we compose a response to the complainant and carbon-copy our customer. Often times, after this process, we will receive an apology from the complainant. This ensures that we maintain an honest, clean, and high-integrity relationship with the Internet community at large.
6. E-mail server log file monitoring
A special log file analyzer is used to monitor our e-mail server log files for failed deliveries. This analyzer generates a daily report to our network administrators, who can then determine if there are any domains rejecting e-mail from AlphaMailer. Sometimes domains inadvertently block e-mail from networks that generate too high a volume of e-mail, even when the e-mail isn�t spam. Because we proactively monitor our log files for these types of blocks, we react almost instantly by contacting the appropriate e-mail administrator to remove the block.
7. 24-hour monitoring of our network and our customers
AlphaMailer administrators proactively monitor the system 24 hours/day to ensure smooth delivery of our customers' e-mails to their recipients. We are also alerted if a customer engages in spamming or sends content that could trigger spam filters on the recipients� side.
8. The AlphaMailer "Spam Check" Feature
Before you click the "Send E-mail" button in AlphaMailer, it is recommended that you click the "Spam Check" button. The AlphaMailer Spam Content Checker uses the SpamAssassin engine to "score" an e-mail for spam content. SpamAssassin is the world's most popular spam filtering software, and it performs over 1,200 tests on an e-mail message. For each test that an e-mail fails, a score is assigned. If the total score is above a certain threshold (usually 5 points), then SpamAssassin classifies the message as spam, and we recommend you make adjustments to your e-mail to get the total score under 5 before you send it out to all of your recipients.
check out
http://support.alphasoftware.com/Wha...tm#AlphaMailer - An on-line mass E-mailing Service
We have partnered with a specialist company to offer (through Alpha Five v9) world class distribution and tracking of custom emails to data residing in an Alpha Five v9 database.
Benefits
Connect to Alpha Five databases in real time
Extremely reliable and distributed e-mail deliverability
AlphaMailer is the only e-mail service provider that has built a distributed, rather than centralized, network of e-mail senders across the world. Our farm of e-mail servers is distributed across eight data-centers spanning the globe, with each data-center on a different IP subnet. This architecture allows for complete fault-tolerance and redundancy across our SMTP e-mail senders. Additionally, AlphaMailer personnel review SMTP log files on a daily basis to ensure optimal deliverability of our customers' e-mail messages, we develop and maintain relationships with ISPs, and participate in a wide variety of whitelisting programs (AOL, Yahoo!, Juno, Bonded Sender, and more) [more details below].
The most granular tracking, down to the recipient level
AlphaMailer's reporting module tells you who has unsubscribed, bounced, replied, forwarded, opened, and clicked through to your web site on a per e-mail campaign basis. Additionally, extend our click-tracking feature into your web site with our Web Site Activity Tracking feature by adding one line of code to each page in your site. Then you can track an e-mail recipient's movement through your web site after clicking a link in an e-mail message. This allows you to truly capture "conversions" of prospective customers into buyers.
24 hour support
24 hour emergency support is available to all customers
100% branding control of your e-mails
Your e-mails are from you, not us, so you will never see a "Powered by AlphaMailer" footer or tagline appended to the bottom of your e-mails. You are in full control of the look and feel of your e-mails. You can even control where CAN-SPAM requirements like an unsubscribe link and your postal address go, so that even these elements can be fully integrated into your e-mail's design. Additionally, you can even brand the tracking domain (the domain used for open tracking and click tracking) so that our domains don't appear anywhere within the body of your e-mails.
The most advanced HTML editor we could find
To help you compose HTML e-mails, AlphaMailer includes a powerful browser-based HTML editor that supports such advanced HTML capabilities as Cascading Style Sheets (CSS), real-time spell checking, a Microsoft Word document cleaner, and one-click buttons to insert CAN-SPAM compliant footers, unsubscribe links, and forward-to-friend links [More details below]
The most advanced personalization capabilities possible
Basic personalization allows you to substitute field names for values. For example, if you have your subscribers' First Names, you have each e-mail you send begin with "Dear [First Name]" where each recipient will see his or her first name. More advanced personalization allows you to define custom content for each recipient based on their profile. You can insert IF-THEN statements in the body of your e-mail to say, send a tennis promotion to your tennis customers and a basketball promotion to your basketball customers, and a generic store promotion to everybody else. In fact, you can script your e-mails for the most one-to-one personalization with your customers. Additionally, you can send to just those recipients that have exhibited a certain behavior in the past. Want to send to only those members of your list that clicked a certain link in last week's e-mail? No problem. And lastly, you can program your e-mails to pull in content in real-time from your web site.
Specify all properties of your e-mail message, down to the header level details
Along with typing in a subject, message body, and defining who your e-mail will be going to, you can also set these properties of your e-mail message:
� Request Return Receipt
� Priority of Message (Low, Medium, High)
� Line Length for Wrapping
� Content Transfer Encoding
� Character Set (including all ISO formats)
� A custom reply-to address
� Up to 20 file attachments
Foreign language capabilities
AlphaMailer fully supports foreign language and double-byte character sets, allowing you to send both plain text and HTML e-mails in virtually any foreign language. Here is a list of supported character sets in AlphaMailer:
US-ASCII, ISO-8859-1, ISO-8859-2, ISO-8859-3, ISO-8859-4, ISO-8859-5, ISO-8859-6, ISO-8859-7, ISO-8859-8, ISO-8859-9, windows-1250, windows-1251, windows-1252, windows-1253, windows-1254, windows-1255, windows-1256, windows-1257, windows-1258, UTF-8 (Unicode), Big5, ISO-2022-JP, EUC-KR, korean
---------------------------------------------------------------
More about whitelisting
Organizations are often concerned that their legitimate e-mails will not get through to their recipients. Due to the immense volume of spam on the Internet, many networks have setup filters to reject e-mail that might be spam. To combat this, AlphaMailer takes many proactive measures to ensure our customers' e-mails get through to their recipients, and that these e-mails aren't falsely identified as spam. Below are some of the ways we ensure optimal e-mail deliverability.
1. Participation in whitelist programs
AlphaMailer currently participates in several whitelist programs which helps ensure our customers� e-mails are delivered to their recipients� in-boxes. AlphaMailer has whitelisting agreements with AOL, Juno/Netzero, AT&T Broadband, Comcast, and participates in third-party whitelisting programs such as R Return Path's Sender Score Certified program.
2. Staying off e-mail blacklists
A controversial, yet still widely used method of spam filtering is subscribing to one or more publicly available e-mail blacklists. Blacklists contain IP addresses of companies that are known to have a record of spamming. AlphaMailer aggressively monitors DNS based blacklists and takes proactive measures to protect its IPs from being listed.
3. Publishing Sender Policy Framework (SPF) Records
AlphaMailer publishes Sender Policy Framework (SPF) records for not only the domain AlphaMailer.com, but for the domains we host on behalf of our customers. SPF is an open standard that fights e-mail address forgery and makes it easier to identify spam, worms, and viruses via records in the Internet Domain Name System (DNS). Customers using their own branded domains in the From Line of their outbound e-mails are encouraged to publish SPF records within their own DNS servers. AlphaMailer's support team is available to assist in the composition of the appropriate SPF records. For more information on SPF, please see http://spf.pobox.com.
4. Signing e-mail messages with DomainKeys/DKIM
These two technologies validate a sender's identity and ensure that an e-mail message is unaltered in transit from sending server to receiving server. AlphaMailer signs all e-mail campaigns using a AlphaMailer.com From Address with DomainKeys and DomainKeys Identified Mail (DKIM), to ensure optimal deliverability to receivers that authenticate messages based on these technologies, like Yahoo! Mail and GMail. Additionally, AlphaMailer provides the tools to and instructions for you to set up DomainKeys/DKIM for your own domain if you do not use a AlphaMailer.com From Address. For more information, see the document: DomainKeys and DKIM Signing with AlphaMailer
5. Responding to each spam complaint individually
Even though our customers send legitimate e-mails that conform to our anti-spam policies, that doesn�t mean that recipients don�t complain. Sometimes a recipient may forget that they signed up for a particular list. Therefore, all spam complaints that are reported to us are responded to individually. We begin with an inquiry to the customer as to how the address in question ended up on the list. After obtaining the relevant information from our customer, we compose a response to the complainant and carbon-copy our customer. Often times, after this process, we will receive an apology from the complainant. This ensures that we maintain an honest, clean, and high-integrity relationship with the Internet community at large.
6. E-mail server log file monitoring
A special log file analyzer is used to monitor our e-mail server log files for failed deliveries. This analyzer generates a daily report to our network administrators, who can then determine if there are any domains rejecting e-mail from AlphaMailer. Sometimes domains inadvertently block e-mail from networks that generate too high a volume of e-mail, even when the e-mail isn�t spam. Because we proactively monitor our log files for these types of blocks, we react almost instantly by contacting the appropriate e-mail administrator to remove the block.
7. 24-hour monitoring of our network and our customers
AlphaMailer administrators proactively monitor the system 24 hours/day to ensure smooth delivery of our customers' e-mails to their recipients. We are also alerted if a customer engages in spamming or sends content that could trigger spam filters on the recipients� side.
8. The AlphaMailer "Spam Check" Feature
Before you click the "Send E-mail" button in AlphaMailer, it is recommended that you click the "Spam Check" button. The AlphaMailer Spam Content Checker uses the SpamAssassin engine to "score" an e-mail for spam content. SpamAssassin is the world's most popular spam filtering software, and it performs over 1,200 tests on an e-mail message. For each test that an e-mail fails, a score is assigned. If the total score is above a certain threshold (usually 5 points), then SpamAssassin classifies the message as spam, and we recommend you make adjustments to your e-mail to get the total score under 5 before you send it out to all of your recipients.